PPC That Tracks to Leads

Google Ads
Management in
Salt Lake City.

Pay-per-click campaigns set up to bring in calls and form leads, not just clicks. We build the campaigns, the conversion tracking and the landing pages, and show you cost per lead every month.

Most small-business ad accounts waste money on broad keywords and missing conversion tracking. We start by fixing both.

Account audit & setup

New accounts built in your name, or existing accounts audited for wasted spend, tracking gaps and policy issues.

Conversion tracking

Calls, forms, bookings and purchases tracked in GA4 and Google Ads, so bidding optimizes for leads you can count.

Search campaigns

Tight keyword groups, negative keyword lists, and ad copy written to match what each searcher typed.

Performance Max & Local Services

Where they fit your business, with brand exclusions and asset groups that keep spend under control.

Landing pages

Fast, focused pages with one offer and one call to action, built to raise conversion rate and Quality Score.

Learn more

Search term reviews

Regular reviews of what people actually searched, adding negatives and shifting budget to what converts.

  1. Audit or buildWe review your current account, or set up a new one in your name with billing on your card.
  2. Tracking firstGA4 key events and Google Ads conversions go live before any budget is spent, so results are measurable from day one.
  3. LaunchCampaigns, ads and landing pages go live at a starting budget you approve.
  4. OptimizeBids, keywords, negatives and ads adjusted on a regular cadence based on lead data.
  5. ReportSpend, leads, cost per lead and the changes we made, in a monthly plain-English report.
How much should I spend on Google Ads?

It depends on your market and how much a lead is worth to you. We recommend a starting budget after the audit and adjust once real cost-per-lead data comes in. You set the cap and can change it at any time.

Is ad spend included in your fee?

No. Ad spend is billed by Google directly to your card. Our management fee is separate and stated in your proposal, so you always see exactly what Google charges.

Who owns the Google Ads account?

You do. The account, billing and data are in your name. We work as a manager with access you can remove at any time.

Can you guarantee results?

No one can guarantee auction prices or lead volume. We commit to proper setup, tracking and ongoing optimization, and we report the real numbers every month.

Should I run ads or do SEO?

Ads bring leads now; SEO lowers your cost per lead over time. Many small businesses run both, then rebalance as organic rankings grow. Read more.

Book a free 30-minute ads audit. We'll review your account or your market and show you where the budget should go.

Results depend on your market, competition and budget. We do not guarantee specific rankings or lead volumes. See our terms.